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"It's a Healthusiasm World" is a blog and newsletter that is published almost every week, covering topics on health, business, and technology. It inspires more than 5.000 subscribers from the healthcare, consumer, and technology industries to learn about the latest innovations and trends in the Transformation Economy. This economy focuses on providing customers with transformational experiences centred around their most profound needs: health, well-being, and happiness.
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Enjoy the inspiration!
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-Christophe-
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Health as growth engine
Mintel's 2025 Global Consumer Trend Report shows why every industry needs to care about health & well-being.
6 days ago3 min read


Medical Gyms (Exercise as Medicine)
The rise of medical gyms is accelerating as fitness and healthcare converge towards exercise as medicine.
Mar 1012 min read

Google Health's Impact
Three things all companies could learn from Google's achievements in health. "When strategising for the future, most companies realise...
Mar 37 min read

Transformational Technology
How to launch, exploit and use technology that meets the Life Aspirations of people in the Transformation Economy
Aug 14, 20244 min read

Transformational Business
This article showcases different examples of how the consumer business evolves in the Transformation Economy.
Aug 14, 20247 min read

Business Strategy in the Transformation Economy
How businesses should adapt to the new reality in the Transformation Economy is explained in this blogpost.
Aug 9, 20244 min read

Digital Transformation in the Transformation Economy
This blogpost explores how digital transformation will evolve in the Transformation Economy. We stand at a crucial tipping point in...
Aug 9, 20243 min read

Marketing in the Transformation Economy
How does marketing change as the Transformation Economy unfolds in today's business reality? The dawn of the Transformation Economy is...
Aug 8, 20244 min read

Leadership in the Transformation Economy
This article inspires Business Leaders on how to thrive in the Transformation Economy. The Transformation Economy represents a tipping...
Aug 8, 20245 min read

Customer Centricity in the Transformation Economy
Learn about the new layers of Customer Centricity that are essential in the Transformation Economy.
Aug 8, 20243 min read

Innovation in the Transformation Economy
This blogpost elaborates on how to innovate for the new reality in the Transformation Economy. Â We find ourselves at a pivotal moment in...
Aug 8, 20245 min read

Human Resources in the Transformation Economy
This article explains how companies can attract and retain talent in the Transformation Economy. Employee Transformations: A New Approach...
Aug 8, 20245 min read

Sales Strategy in the Transformation Economy
This article explains how sales teams can benefit from the Transformation Economy by considering the Life Aspirations of their customers.
Aug 8, 20243 min read

Transformational Healthcare
In the "Transformation Economy," healthcare is catalysts for change, focusing on health, happiness, inclusivity, and sustainability
May 21, 20247 min read

Medical Gyms
The future of fitness and healthcare is interlinked and the Medical Gym trend is perhaps the most significant manifestation of that...
Nov 16, 202210 min read

Transformative Travel
The travel industry is an early innovator in creating value for customers. They were also one of the first to enter the Transformational...
Oct 19, 202210 min read

No healthy people on a sick planet
Climate change will be more linked to our personal health for the right causes and the right consequences. Discover why and how to do it.
Sep 14, 20229 min read

Finness
Financial wellness is becoming an integral part of be(com)ing healthy & happy. As a result, every company could play a role in this....
Apr 28, 20227 min read

Aspiration Moderation
We live in an aspirational world. But aspirations are no longer about 'better' and 'more'. Today, being 'ok' is also valuable as a life...
Mar 3, 20225 min read

It's a Healthusiasm World
This is the introduction to "It's a Healthusiasm World". This post explains the purpose and core idea behind this blog. A Healthusiasm...
May 5, 20215 min read
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