The Pandemic Reaction

Being healthy has always been a key priority for people. Now, COVID-19 has even increased people's preoccupation with health. This preoccupation is here to stay, and will play a role in every single customer journey. 
 
But it has made people’s Healthusiasm even higher. Today, brands and companies are not only expected to make their customer healthy & happy. They are even expected to keep them healthy & happy by providing safeness, togetherness and wellness with realness.