Keynote + PX Culture workshop

Service Description

* WHY A PATIENT EXPERIENCE CULTURE? The patient has always been part of the context of life sciences companies. But it's not always that easy to become a patient-focused company/team, nor is it easy to align all the different patient initiatives. A Patient Experience Culture helps align every employee around the same patient-focused priorities. * WHAT IS PATIENT EXPERIENCE CULTURE? A Patient Experience Culture is a 'simple & stupid' guideline on how every patient experience should be built. It is most often described by three simple words that cover all the objectives the company/team wants to achieve for patients. Meeting these guidelines will improve the patient overall patient experience. * HOW TO DEFINE A PATIENT EXPERIENCE CULTURE? This off-the-shelf product contains a semi-fixed approach with different steps: >> In-take conversation with 1 up to 3 internal stakeholders >> 1 hour: Inspirational keynote on creating better patient experiences >> 2h30: Patient experience journey workshop to tap into the company/team-wide knowledge >> 2-page summary report from the workshop containing 'simple & stupid' PX Culture Guidelines optional - not included: >> 2-day secondary research on health behaviours, innovations and trends for your disease area. (2000 euro) >> Ideation workshop to design the right Patient Support Programs or Prevention Campaigns. (5.500 euro) >> Internal communication campaign to keep the CX Culture alive post-launch (tbd) * WHY CHRISTOPHE JAUQUET Christophe Jauquet is an internationally recognised author & keynote speaker. He is a visionary at the intersection of health, marketing and technology who captivates his audience with persuasive yet actionable messages on the future of health business. Before starting his own business, Christophe held various roles as an intrapreneur at Pfizer Inc., for which he has been recognised with several global innovation awards. Later, he further developed his expertise by working - amongst others - with pharmaceutical companies such as Roche, Sanofi & GSK and consumer brands like L'Oreal, Nestlé & Pepsi. Deloitte has quoted Christophe in their 2022 Global Life Sciences Outlook, and Healthcare Transformers (by Roche) features him as a patient experience expert. Christophe also hosts a global renown podcast on the US-based 'Shift Forward Health' channel for change markers in healthcare BOOK A 30-MIN CALL NOW TO DISCUSS THE PATIENT EXPERIENCE CULTURE (Prices exclude potential travel costs)